Architecting Empires.
Not Just Careers.

The world's most elite athletes and founders don't just want deals—they want dynasties. We provide the blueprint to turn potential into permanent leverage.

Build Your Legacy The Method

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The Method

NIL & Deals

We help athletes and creators turn influence into income by structuring, negotiating, and managing NIL opportunities that align with their personal brand and long-term goals. Our edge is strategy over volume. Every deal is intentional, defensible, and designed to build lasting value, not just short-term payouts.

Business Consulting

We partner with founders, executives, and high performers to clarify strategy, optimize operations, and accelerate growth. What makes this different is the execution of practical, legally informed guidance that turns ideas into scalable, revenue-producing systems.

Digital Presence

We build and refine digital ecosystems that command attention and convert credibility into opportunity. From positioning to platforms, we ensure your online presence tells the right story, attracts the right audience, and works for you 24/7 as a business asset, not just a highlight reel.

Professional Brand Management

We manage brands like portfolios intentionally, strategically, and with the long game in mind. By aligning identity, messaging, and opportunities, we help clients protect their reputation, increase leverage, and grow influence that opens doors well beyond a single moment or market.

The Blueprint

Turning visibility into value. We build brands that outlast the spotlight.

OSC bridges the gap between raw talent and executive strategy. We don't measure success by attention, but by what you own, sustain, and scale.

Our Mission

Empowering growth with clarity. We operate at the intersection of creativity and commerce, protecting your IP and positioning your brand for lasting impact.

Our Vision

Moving beyond hype to sustainable equity. We ensure your brand is respected, protected, and monetized for the long game.

We don’t chase the first 15 minutes of fame. We own the 16th.

THE VISION Explore

Consulting

Sports

Media

Assets & Protection

The OSC Team

Darrell D. Miller

Partner & Chief Advisor

Darrell D. Miller, author of the book The 16th Minute of Fame, is a highly experienced Sports and Entertainment Lawyer with over 20 years of experience in entertainment law. He specializes in transactional law and has a particular interest in the motion picture, television, music, theater, and multimedia industries. With his wealth of experience and expertise, Darrell is committed to providing the highest quality services to his clients. He has worked with some of the biggest names in the entertainment industry and is known for his sharp legal mind, focus on sustaining success, and strategic approach.

Darrell D. Miller

Demetrius Pleasure

Chief Sports Branding Manager and NIL Representative

Demetrius has over 20 years of experience working with athletes and has a proven track record of delivering successful marketing and branding strategies for some of the world's leading sports brands. With a passion for sports and a deep understanding of the industry, Demetrius has developed and executed marketing campaigns that have elevated brands to new heights, driving revenue growth and brand awareness.

Demetrius Pleasure

Giovanni Crawford

Senior Operating Officer & Senior Brand Manager

Giovanni is experienced in developing and managing athletes and entertainers. He has managed well-known brands in sports and music. Driven by passion, he takes pride in providing the best service possible. He's on a mission to put more families in a position to build generational wealth through investments in sustainable. In addition to his primary job functions, Giovanni has been recognized by non-profit organizations for his extraordinary commitment to serving underserved communities.

Giovanni Crawford

Jonathan Smith

Managing Partner & Chief Brand Manager

Jonathan "Johnny" Smith is the founder and CEO of One Six Consulting, a seasoned legal, marketing, and branding professional with over 20 years of experience in the sports, entertainment, and business industries. With a focus on sustainability and maximizing success, he has built a reputation for excellence and innovation in the field of marketing, branding, and management. Jonathan also has experience developing businesses and giving back to the community.